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Work that works, since 1982.

Founded in Istanbul in 1982, we grew into one of the largest independent agencies in Turkey. Acquired by TBWA in 2014, we worked as part of the network until 2024. Today we operate from Istanbul with more than 100 people, serving forty-plus brands and companies.

We have won numerous local and international awards — Effie, New York Festivals, Epica, One Show Design, Kristal Elma and Felis among them — and we are the second agency from Turkey to win a Pencil at The One Show.

Founded
1982
People
100+
Brands
40+
Network (2014–2024)
TBWA

Awards

The second agency from Turkey to win a Pencil at The One Show
Effie Awards Türkiye, The One Show, Epica Awards, Kristal Elma, New York Festivals, Felis Ödülleri, The One Awards, GMK, Golden Award of Montreux, Doğrudan Pazarlama Ödülleri

Great Place To Work®

Certified · February 2026 – February 2027
Great Place To Work Certified — Türkiye, February 2026 – February 2027

Certified in Türkiye for February 2026 – February 2027. Unlike the awards above, this one is decided entirely by our own people: certification is based on an anonymous employee survey run by Great Place To Work.

People & culture →

Clients, 1982–today

65

Working with now

  • Peugeot
  • Avva
  • Nivea
  • Philips
  • Borusan
  • Kibar
  • Doğan
  • Eti
  • Eti Benim'o
  • Eti Hoşbeş
  • Eti Sütburger
  • Eti Alaska Frigo
  • Borusan Sanat
  • 2Plan
  • Mesa
  • Perfetti Van Melle
  • Vivident
  • Mentos
  • Chupa Chups
  • Big Babol
  • Dürümle
  • Saf
  • Turkon Line
  • Divan
  • Florentia Village
  • Erpiliç
  • Care Magic
  • Enerjisa
  • Nude
  • TheLifeCo
  • Kraft Heinz
  • Özdilek
  • Medicana
  • Fenerbahçe Üniversitesi
  • İKSV

Have worked with

  • Adidas
  • Unilever
  • Red Bull
  • Beko
  • Arçelik
  • +1
  • Hopi
  • Çırağan Palace Kempinski
  • Coca-Cola
  • Pepsi
  • Madame Coco
  • L'Oréal
  • Boyner
  • Enza Home
  • TCL
  • Kamil Koç
  • Sportive
  • Unifree Duty Free
  • Hotels.com
  • Grundig
  • Sensodyne
  • Çimsa
  • Eti Sosbom
  • Eti Lifalif
  • Eti Cicibebe
  • GSK
  • Vavacars
  • Schafer
  • Nurol
  • Akbank

Long-term relationships

7.1 years on average across all clients
Eti
30years
Perfetti Van Melle
20years
Akbank
12years
Kibar
9years
Divan
7years
Borusan
6years
Peugeot
5years

Network

From 2014 to 2024 we were part of TBWA\Worldwide — the network's agency in Turkey. Ten years of shared tools, training, standards and clients shaped how we work, and still do.

Since 2024 we are independent again: the same people, the same bar, our own name. Many still know us as Çözüm\TBWA — we're glad they do.

Our culture →100 people, one historic office in Istanbul